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The menu

What we tend.

The full menu. None of these is a separate retainer — it's all the same digital side of the same shop. Hire us for one thing, or for all of it.

Nine categories. One outfit.

Websites

Keep your site alive, fast, secure, and current. Build new ones when needed. Astro, Tailwind, Netlify by default — but we tend whatever you already have.

  • · New landing pages
  • · Speed + Core Web Vitals fixes
  • · Content edits, image swaps
  • · Mobile/SEO/schema cleanups

Google Business Profile

Photos, posts, Q&A, services list, categories, NAP audits. The thing that shows up when locals search — we keep it sharp.

  • · GBP setup or rescue
  • · Weekly post calendar
  • · Q&A library + responses
  • · Photo refresh + alt text

Reviews

Collect them, reply to them, surface them across your site and listings. Google, CARFAX, Facebook — we tend them all. (Yelp gets its own page.)

  • · Review request flow
  • · Same-day replies in your voice
  • · Negative-review handling
  • · Review widgets on the site

Yelp

Honest Yelp tending. We tell you straight whether Yelp matters for your business, manage the profile if it does, handle the sales calls, audit ad spend.

  • · Yelp profile setup or rescue
  • · Review replies (Yelp-tone)
  • · Hidden-reviews workaround
  • · Yelp Ads audit

SEO

Show up when customers search. Real SEO — structured data, content depth, internal linking, technical audits. Not link-buying. Not blog spam.

  • · Technical audits + fixes
  • · Service-page builds
  • · Schema (JSON-LD)
  • · Competitor + keyword research

Email + scheduling

Set up Gmail/Workspace right. Wire up filters, labels, signatures. Connect scheduling. Stop the inbox bleeding.

  • · Gmail/Workspace migration
  • · Filter + label systems
  • · Calendar booking integration
  • · Signature + autoresponder cleanup

Tech stack audit

Audit every recurring software charge. Kill the dead weight. Consolidate the rest. Most operators save $100–$500/mo in the first audit.

  • · Full subscription inventory
  • · Overlap + dead-weight ID
  • · Cancellation execution
  • · Annual re-audit

Integrations

Make your tools talk to each other. POS, CRM, scheduling, GBP, shop-management — wired so data flows once and lives in the right places.

  • · Zapier / Make wiring
  • · Custom API integrations
  • · AI-in-the-middle workflows
  • · Integration monitoring + repair

Automation + agents

Custom AI agents and workflows that do the repetitive work in the background. Built once, run forever, owned by you.

  • · Photo triage automation
  • · Review reply drafting
  • · Content QC agents
  • · Workflow + integration glue

Or all of it

The Full Tend.

One arrangement, every key, monthly cap. The whole digital side, off your plate. Built for the Moe profile: zero bandwidth, deep trust, just text "done" when something ships.

See how it works →

Don't see your thing?

The list covers the common stuff. But "can you fix this thing my old web guy did" comes up a lot and the answer is usually yes. Text us with what's bugging you.

Text us →

Services FAQ

Do you do all of this, or specialize in one?

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All of it. The point of tending is that it's all connected. Reviews drive Google ranking. Google ranking drives website traffic. Tech-stack savings free budget for the work that matters. We don't treat them as separate retainers.

Can I hire you for just one thing?

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Yes. Plenty of owners come to us for one specific fix ("our Google reviews aren't showing on the site") and that's where it ends. No upsell. We're not a relationship-funnel.

Can I hire you for ALL of it?

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Yes — that's the Full Tend arrangement. Monthly cap, every dollar tied to actual work, leave any month. The arrangement Moe at Beacon Auto Care lives in.

What if my problem isn't on this list?

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Text us anyway. The list covers most of what small operators need, but "can you fix this thing my old web guy did" comes up a lot, and the answer is usually yes.

Do you work with any industry?

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We work with operators — auto repair, FM, restaurants, retail, trades, services. Any small business with a website, a Google listing, and a phone that rings. Our background is FM, servers, and shops — but the digital side rhymes across verticals. See the auto repair landing page for the most-developed vertical.

What's NOT on this menu, on purpose?

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Paid ad campaigns (we don't manage Google/Meta Ads spend — too easy to lose your money). Cold-outreach lead-gen (we don't run that, we don't trust it). Pure graphic design (we know designers; we'll point you at them).